Priding itself as one of the finest seafood dining experiences in the country and President Gloria Macapagal-Arroyo's personal favorite, Matutina's Seafoods in Urdaneta City attracts a lot of travelers who stop over for a sumptuous meal en route to and from the North.

We recently purposedly set for it on our way to Baguio, and here are some pictures of what we had for lunch.

Complimentary pastillas de leche and ube

A complimentary small bowl of sinigang broth

Hipon Crispy (P180) — really crunchy and tasty, perfect when dipped in vinegar

One of my favorite Filipino dishes: Bangus Kilawen (P120) vinegar-cured milkfish

Juicy grilled Pork Liempo (P110)

Sinigang na Bangus (P120)

Sari-sari Inihaw (P270) — bangus, sugpo, liempo, and steamed okra and talong (eggplant)

Buttered Crab (seasonal price)

The combination of aligue (crab fat) and butter is just divine!

Service is outstanding for the very reasonable price range (~P500 per head gets you full and satisfied). Our server personably gave us recommendations, and adequately attended to our dining needs.

Overall verdict. With the winning combination of really good food, very reasonable prices, and pleasant service, Matutina's puts many other city-based Filipino restaurants to shame. Dining here should be a must on every North trip itinerary.

Matutina's Seafoods
Nancayasan Highway, Urdaneta City, Pangasinan.
Tel. #s: + 63 75 568 8288 or + 63 75 624 2065

Other branches:

Bonuan Beachfront
Bonuan Tondaligan, Dagupan City, Pangasinan
Tel. #: + 63 917 642 1466, + 63 75 614 3162

Baguio City
19A Legarda Road, Baguio City
Tel. #: + 63 74 446 9009

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